Aluminum Profile Industry as a whole to the Internet Customization Trend
发布时间：2018-11-22 浏览次数：
The National Aluminum Door and Window Curtain Wall Industry Annual Conference and New Products Exposition of Aluminum Door and Window Curtain Wall were held in Pazhou World Trade Expo Hall, Guangzhou on March 11. As the vane of doors, windows and curtain walls, the exhibition naturally brings together leading guests, technical experts and senior industry cafes. Among them, Dr. Aluminum reporter had the honor to interview Huang Qi, deputy secretary-general of China Building Metal Structures Association, to guide the development of the door, window and curtain wall industry. Next, let's see what Secretary-General Huang has to say.
At the beginning of the interview, Secretary-General Huang summarized some new changes in the development trend of aluminium profiles in recent years. Current trends in the aluminum profile industry, including online and offline links and the gradual transformation of aluminum profile enterprises to the downstream of the industry, show that the entire aluminum profile industry is heading for a better direction.
Secretary Huang added that, first of all, Internet + created a brand new development concept and broad development space for the whole world, industrial manufacturing. For example, personalized customization of doors and windows. In the past, customization of doors and windows was only aimed at the field of tooling, or directly connected with some large real estate developers, rarely touched ordinary people. Ordinary consumers who want to make customized doors and windows can only choose small stores. But the concept of Internet + has changed this state. Under the concept of Internet, the distance between consumers and enterprises has been directly pulled. Through the Internet, online consumers can directly connect with enterprises, and offline provides a good interface. Although Internet + is still a new thing for us, many enterprises have tried it. For example, Weiye purchase business platform, which is formally launched on Weiye aluminum, directly drew the distance between products and users.
Secondly, Secretary-General Huang also mentioned that with the construction industry gradually becoming saturated. The real estate industry is also in the ranks of supply-side reform. New buildings are slowly decreasing, but the transactions of second-hand houses are increasing year by year. For example, the volume of second-hand housing transactions in Beijing in September last year was nine times that of new housing transactions, that is to say, the market demand for doors and windows caused by the renovation of second-hand housing is very huge. Therefore, enterprises should take advantage of the concept of Internet + and take advantage of the market opportunity of the building market to firmly seize this opportunity for development.
In addition, Secretary-General Huang also analyzed the development trend of the current general aluminum profile enterprises gradually extending downstream to the industry. This is a very common trend of development. For example, some mature aluminium profiles enterprises abroad, such as Australia, Japan and other countries, all start from aluminium profiles factories, and start slowly from the export of raw materials for profiles to do some deep processing of products with high added value, including hardware accessories, doors, windows and curtain walls. In fact, this is also true. It is a reflection of the market's decision on demand. What aluminium materials do users need and what doors and windows do they need? Enterprises need to meet the needs of users to research and develop. Including Jianmei, Guangya, Weiye, Yaaluminium, Xingfa and other well-known aluminium profiles factories have done research and development of system doors and windows. In particular, Haomei's Becklo doors and windows have become quite well-known, from the export of raw materials to the export of high value-added products, so that aluminum, doors and windows throughout the production, supply and marketing of one stop. I think that's a good thing.
Finally, Secretary-General Huang talked about the development of Dali, a long-standing aluminium production base in the South China Sea, and said that it was not easy for any region in China to shake the status of China's first aluminium town at present. As the birthplace of national building aluminium profiles, Nanhai, Guangdong Province, was awarded the title of the first town of aluminium profiles in China. It has not relaxed in the development of these years and has always been in the forefront of building aluminium profiles, including aluminium alloy doors and windows. From the perspective of domestic large-scale engineering aluminium profile usage rate, well-known brands and inspection-free products, the Dali aluminium base in South China Sea has always been in a pivotal position, which is also the reason why the new products exposition of aluminium doors, windows and curtain walls has always been held in Guangdong. Of course, Shandong and Jiangxi are doing well in the development of aluminium profiles. We hope that the Dali aluminium base in South China Sea can fully serve as a model for development and make common progress.
As the most authoritative annual industry event, the Expo provides policy guidance for the development of doors, windows, curtain walls and related industries in China, guides the future development of enterprises, and provides home products for professional buyers and end users to truly enhance their sense of happiness in life.
At the beginning of the interview, Secretary-General Huang summarized some new changes in the development trend of aluminium profiles in recent years. Current trends in the aluminum profile industry, including online and offline links and the gradual transformation of aluminum profile enterprises to the downstream of the industry, show that the entire aluminum profile industry is heading for a better direction.
Secretary Huang added that, first of all, Internet + created a brand new development concept and broad development space for the whole world, industrial manufacturing. For example, personalized customization of doors and windows. In the past, customization of doors and windows was only aimed at the field of tooling, or directly connected with some large real estate developers, rarely touched ordinary people. Ordinary consumers who want to make customized doors and windows can only choose small stores. But the concept of Internet + has changed this state. Under the concept of Internet, the distance between consumers and enterprises has been directly pulled. Through the Internet, online consumers can directly connect with enterprises, and offline provides a good interface. Although Internet + is still a new thing for us, many enterprises have tried it. For example, Weiye purchase business platform, which is formally launched on Weiye aluminum, directly drew the distance between products and users.
Secondly, Secretary-General Huang also mentioned that with the construction industry gradually becoming saturated. The real estate industry is also in the ranks of supply-side reform. New buildings are slowly decreasing, but the transactions of second-hand houses are increasing year by year. For example, the volume of second-hand housing transactions in Beijing in September last year was nine times that of new housing transactions, that is to say, the market demand for doors and windows caused by the renovation of second-hand housing is very huge. Therefore, enterprises should take advantage of the concept of Internet + and take advantage of the market opportunity of the building market to firmly seize this opportunity for development.
In addition, Secretary-General Huang also analyzed the development trend of the current general aluminum profile enterprises gradually extending downstream to the industry. This is a very common trend of development. For example, some mature aluminium profiles enterprises abroad, such as Australia, Japan and other countries, all start from aluminium profiles factories, and start slowly from the export of raw materials for profiles to do some deep processing of products with high added value, including hardware accessories, doors, windows and curtain walls. In fact, this is also true. It is a reflection of the market's decision on demand. What aluminium materials do users need and what doors and windows do they need? Enterprises need to meet the needs of users to research and develop. Including Jianmei, Guangya, Weiye, Yaaluminium, Xingfa and other well-known aluminium profiles factories have done research and development of system doors and windows. In particular, Haomei's Becklo doors and windows have become quite well-known, from the export of raw materials to the export of high value-added products, so that aluminum, doors and windows throughout the production, supply and marketing of one stop. I think that's a good thing.
Finally, Secretary-General Huang talked about the development of Dali, a long-standing aluminium production base in the South China Sea, and said that it was not easy for any region in China to shake the status of China's first aluminium town at present. As the birthplace of national building aluminium profiles, Nanhai, Guangdong Province, was awarded the title of the first town of aluminium profiles in China. It has not relaxed in the development of these years and has always been in the forefront of building aluminium profiles, including aluminium alloy doors and windows. From the perspective of domestic large-scale engineering aluminium profile usage rate, well-known brands and inspection-free products, the Dali aluminium base in South China Sea has always been in a pivotal position, which is also the reason why the new products exposition of aluminium doors, windows and curtain walls has always been held in Guangdong. Of course, Shandong and Jiangxi are doing well in the development of aluminium profiles. We hope that the Dali aluminium base in South China Sea can fully serve as a model for development and make common progress.
As the most authoritative annual industry event, the Expo provides policy guidance for the development of doors, windows, curtain walls and related industries in China, guides the future development of enterprises, and provides home products for professional buyers and end users to truly enhance their sense of happiness in life.